Bridal Boutique (Red Deer, AB)
Say “I do” in your dream wedding dress!
Wedding dresses, bridal appointments, flower girl appointments, event coordination, party rentals, and more!
Our Services
Wedding Dresses
Event Planner
Rentals
Why Novia Mia?
Feel Confident
With our personalized styling approach, we’ll guide you to the dress that makes you feel stunning and true to yourself.
Exclusive Selection
Discover a curated collection of designer gowns, including hidden gems you won’t find anywhere else.
Stress-FREE
Enjoy a relaxed, mother-daughter-like shopping experience in our warm and welcoming boutique.
Some of our Designers
Lillian west
Justin Alexander’s wedding designs are the epitome of timeless elegance and sophistication.
Renowned for their exceptional craftsmanship and attention to detail, Justin Alexander gowns exude a sense of romance and grace that captivates brides
around the world.
From classic ballgowns to sleek and modern silhouettes, Justin Alexander offers a diverse range of styles to suit every bride’s unique taste. Their designs often feature exquisite lacework, intricate beading, and delicate embroidery, elevating each gown to a work of art.
The use of luxurious fabrics, such as silk, satin, and tulle, ensures a luxurious and flattering drape that accentuates the bride’s natural beauty.
Justin Alexander is known for their ability to effortlessly combine traditional elements with contemporary trends, resulting in designs that are both timeless and a perfect blend of tradition and contemporary allure.
Find My Lillian West DressAllure Bridal
LOVE BROUGHT YOU HERE. US TOO.
Nothing matters more to us than connection. Allure Bridals strives to provide everyone — from the engaged to members of the wedding party — gorgeous wedding wear for every look and budget.
We have something for everyone: iconic Mikado ball gown wedding dresses, sleek minimalist crepe, and whispers of chiffon. Designed from the heart, our wedding dresses, and more will make your special day utterly unforgettable.
Find My Allure DressBridal Reviews
Wonderful experience! I booked an appt here last min and the ladies were wonderful! I ended up booking a VIP appt which was so much fun! One bridesmaid was about 40 min late for the appt and they were more than understanding with waiting. I almost said yes to the dress the first appointment ! The dresses they have are so beautiful and such great quality. It came in a decent amount of time considering covid made everyone backed up. Such a wonderful unforgettable experience. HIGHLY recommend!! I like that they are by appt only, makes the experience more personable.
I just picked up my dress today and am so excited- it is perfect!! Ever since the initial try on appointment I have had the absolute best experience here! Lindsay and Lucy are both so amazing and kind. All of the dresses they picked for me to try on were gorgeous and were exactly what I had envisioned. I have went to a number of other bridal stores in Edmonton and nothing compared to the experience I had at Novia Mia. Definitely recommend booking an appointment here if you are searching for your dream dress. Thank you so much for making this once in a lifetime dress shopping so fun!
I wanted to thank you so very much for yesterday and welcoming an impromptu appointment that turned into the most unexpected, happy and exciting experience for me, walking out with my dream dress! I’m still pinching myself! Thank you again, you absolutely made my day, and honestly my wedding, because I found “THE dress” because of you. I’ll definitely forward pictures to you of our day with my hubby in his red Serge. Thank you again
Meet your Consultants
At Novia Mia, we’ve made bridal dreams come true since 2014. Our diverse collection embraces all styles – from boho and romantic to A-line, fitted, and ball gowns – and we take pride in offering various dress styles to meet every bride’s needs.
Our expert stylists are passionate about helping every bride find her perfect match, whether it’s a sleek silhouette or a fairytale princess gown. With our wide variety and personalized service, we ensure you’ll feel confident, beautiful, and uniquely you on your big day.
Your dream dress is waiting – let’s start this magical journey together.
About Us3,000+
Happy Brides
100+
Dresses
3+
years
Shop stunning wedding dresses to make your dream day a reality!
Transform your wedding vision into reality with our curated collection of breathtaking gowns. From classic elegance to modern chic, find the dress that speaks to your heart and makes you feel like the bride you’ve always imagined.
Any Questions?
Yes, our private fittings are by appointment only and are required for brides who are on the serious hunt & ready to purchase their gown. Please use our booking page or call our store.
Just looking for inspiration to start? Check out our Instagram page.
To ensure you’re not rushed with your decision-making, we recommend that you begin dress shopping 12-14 months in advance of your wedding date, purchasing 10-12 months in advance of your wedding date. This shopping time is the ideal, not the absolute.
No, it’s not too late, but every second counts! Your options include buying one of our samples off the rack or working with a consultant to determine which designers can meet your time frame for a “special order” gown, which could include an additional rush charge.
Our private fittings are scheduled for one hour, but rest assured that if we run over, we will happily schedule another appointment with you to make sure you’re taken care of. If you’re not local to Red Deer, let us know in advance so that we can try to accommodate an hour-and-a-half appointment.
Our made-to-order gowns range from $1,700 – $3,000, with the bulk of our gowns being in the $1,800-$2,700 range. We encourage you to refer to our Wedding Dresses page to best understand each designer’s price range.
Our dress samples range from sizes 2-30. However, having been in the bridal business for a long time, we have several super-clever ways to show the true fit of each dress even if it doesn’t quite fit.
As much as we love the idea of a party in our store, we believe that your fitting should be as intimate as possible. We want the focus to stay on you and what style and feeling YOU want to exude on your wedding day. For your sake, we advise keeping your support crew under 4 and for our sake, so that we can comfortably accommodate everyone in our boutique. If you wish for more guests have a look at our VIP Packages.
Alternations are a separate cost from the purchase of your gown. We have connected with a handful of local seamstresses in the Red Deer area to refer you to. However, we do not offer in-house alterations. Please note, we are not in contractual agreements with our recommended seamstresses, nor do we receive any payment from them for your business.
Our gowns are quite simple to alter, but depending on the severity of your alteration needs, expect costs to range from $500-700 on average. For any major customizations, costs can go upwards of $700-1000.
We absolutely love children under the age of 12, however (with the exception of nursing babies), this is not the best environment for this age group. Shopping for your wedding dress is a precious experience where we believe that the bride should be focused on themselves. As Moms, we completely understand that sometimes it is difficult to fully relax when you have your little ones with you. Therefore, we recommend not bringing young children to your bridal appointment.
To help get the very best idea of how you’ll look and feel on your wedding day in one of our Novia Mia bridal gowns, we’d encourage you to think twice about your underwear selection on appointment day. Nude-colored, seamless underwear works perfectly under bridal gowns and a strapless bra is often useful (even if you bring it along in your handbag!).
Yes, we kindly ask that you give us at least 48 hours notice if you need to cancel or re-schedule your fitting. Since we are appointment-only, we thank you in advance for your cooperation, as we take in a very limited amount of brides a day. You will be charged $50 if your appointment is cancelled with less than 24 hours notice.
All gowns, bridal accessories, and jewelry are all final sale. Terms and conditions are required to be signed before making any made-to-order purchase with us.
Have other questions?
If you have more questions, contact us so we can help.